Insights from model practitioners worldwide in ‘State of the Model 2024’ digest launched by TMA World Model Consultancy. – Blockchain Information Web site

A compilation of brand name insights, sensible concepts, and strategic interventions contributed by eleven model practitioners from six international locations.

India, fifth Mar 2024 – TMA World Model Consultancy, a number one model technique studio has introduced the discharge of their acclaimed digest, “State of the Model 2024”. Pre-launched by Anand Sankaranarayanan, Co-Founder and Model Strategist on the Advertising and marketing 2.0 Convention held in Dubai on February 20, 2024, this initiative commemorates their third-year anniversary, emphasizing the importance of strategic model initiatives for companies worldwide.

Formally launched to the general public on February twenty eighth, this digest serves as a complete branding useful resource, that includes invaluable insights, sensible concepts, and strategic interventions curated by seasoned model practitioners and enterprise leaders from all over the world.

“What units this Digest aside is the range of views blended collectively, providing profound insights and strategic interventions on the artwork and science of branding. Eleven authors from six international locations have contributed to this debut version, creating a various vary of matters with in-depth insights on 4 compelling themes.” mentioned Anand.

The themes explored within the digest embrace: 

  1. Past boundaries; World branding in 2024
  2. Tech developments shaping manufacturers
  3. Objective-driven branding for a sustainable future
  4. B2B branding – yesterday, in the present day and tomorrow

The digest covers a variety of matters resembling model technique, cultural fluidity, information analytics, martech, purpose-driven initiatives, storytelling, humanizing B2B manufacturers, and extra. Every article gives profound insights and sensible recommendation, making it an indispensable useful resource for entrepreneurs, entrepreneurs, and enterprise leaders alike.

Contributors to “State of the Model 2024” embrace: 

  • Amanda Campbell, Director of Glowing Communications, Eire 
  • Anand Sankaranarayanan, Co-Founding father of TMA World, India
  • Invoice Kenney, Co-Founder and CEO of Focus Lab, USA 
  • Efi Naskou, CMO of Zenus Financial institution, England
  • Emma Westley, VP Advertising and marketing of Delegate CX, England 
  • James Bridgman, CMO and Advertising and marketing Strategist, England
  • Lisa Perry, World Advertising and marketing Government, USA
  • Namrata Balwani, CMO of TP Connects Applied sciences, UAE
  • Qhawekazi Mdikane, Government Head, Momentum Model Advertising and marketing, South Africa
  • Dr. Smitha Ranganathan, Unprofessor and Impartial Board Member, India
  • Vejay Anand, CEO of Ironhill India

The inventive credit for the digest are attributed to:

  • Inventive conceptualization and design by Diya Susan Pallikal, Co-Founder and Inventive Director, TMA World, India
  • Illustration by Edduchuy, Vietnam

“We’re delighted to see the response to ‘State of the Model’,” mentioned Anand. “It’s heartening to know that our efforts to convey collectively numerous views have resonated with leaders within the trade, and we stay up for seeing the influence of this digest on the worldwide branding panorama.”

Since its launch, “State of the Model 2024” has captured the curiosity of leaders in main corporations like Google, Unilever, Etisalat, Spotify, Disney Star, Constancy Investments, Mahindra, Reliance Industries, Transunion, Cleartrip, and others. It has resonated with model fans searching for to boost their model methods by means of its insights.

The “State of the Model 2024” digest is a must-read for model builders, entrepreneurs, and enterprise leaders trying to keep forward in in the present day’s dynamic and aggressive enterprise setting. Whether or not you’re a seasoned model strategist or a budding entrepreneur, this complete information gives precious insights and sensible recommendation that can assist you unlock the complete potential of your model on the worldwide stage.

“State of the Model” is offered for obtain on the TMA World web site. For extra info and to entry the digest, please go to


About TMA World:

TMA World Model Consultancy is a model technique studio that makes a speciality of remodeling companies into beloved manufacturers. With a devoted group of specialists, TMA World shapes a definite notion available in the market for its consumer companions, enabling them to face out and resonate with their target market successfully. For extra info, go to

Media Contact

Group: TMA World

Contact Particular person: Anand Sankaranarayanan

Web site:

Electronic mail: Send Email

Nation: India

Launch Id: 05032410235

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